Review Sites Index · October 2026 edition

Best review sites for salons and spas in 2026

836 AI answers about salons and spas cited 44 review sites. Grades.com collects reviews from 23 of them. Answers from the last 90 days (Aug 1 to Oct 30, 2026).

  • 836 AI answers about salons and spas
  • 44 review sites cited for salons and spas
  • Grades.com collects reviews from 23 of them

Picks for salons and spas

  • Most cited by AI
    Yelp

    48.0% of 836 AI answers about salons and spas

    The site AI assistants name most often when people ask about salons and spas.

    Yelp guide
  • Most visited
    Facebook

    3.2B est. monthly organic visits

    The biggest audience of the sites cited for salons and spas (an estimate for the whole site).

    Facebook guide
  • Easiest to get reviews
    Google Business Profile

    12.6% of AI answers about salons and spas cite it

    Anyone can leave a review, you can send a direct review link, and its rules allow asking.

    Google Business Profile guide
  • Most replies from businesses
    Google Business Profile

    72% of reviews get a reply (all industries)

    Businesses reply here more often than on the other sites cited, so customers expect an answer.

    Google Business Profile guide

Start with these three

The three most-cited review sites for salons and spas that Grades.com collects today.

Which review sites matter most for salons and spas?

By AI citation share, the top review sites for salons and spas are Yelp (48.0%), Google Business Profile (12.6%) and Tripadvisor (10.5%), out of 836 AI answers about salons and spas. 13 sites are cited in at least 20 of those answers.

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

Yelp: cited in 48.0% of 836 AI answers about salons and spas (401 answers). Collected by Grades.com.Yelp48.0%Google Business Profile: cited in 12.6% of 836 AI answers about salons and spas (105 answers). Collected by Grades.com.Google Business Profile12.6%Tripadvisor: cited in 10.5% of 836 AI answers about salons and spas (88 answers). Collected by Grades.com.Tripadvisor10.5%BBB: cited in 10.3% of 836 AI answers about salons and spas (86 answers). Collected by Grades.com.BBB10.3%Fresha: cited in 7.1% of 836 AI answers about salons and spas (59 answers). Collected by Grades.com.Fresha7.1%RealSelf: cited in 7.1% of 836 AI answers about salons and spas (59 answers). Not collected by Grades.com (measured only).RealSelfnot collected7.1%Healthgrades: cited in 6.3% of 836 AI answers about salons and spas (53 answers). Collected by Grades.com.Healthgrades6.3%Zocdoc: cited in 5.0% of 836 AI answers about salons and spas (42 answers). Collected by Grades.com.Zocdoc5.0%Facebook: cited in 4.8% of 836 AI answers about salons and spas (40 answers). Collected by Grades.com.Facebook4.8%Yellow Pages: cited in 4.4% of 836 AI answers about salons and spas (37 answers). Collected by Grades.com.Yellow Pages4.4%Indeed: cited in 4.0% of 836 AI answers about salons and spas (33 answers). Not collected by Grades.com (measured only).Indeednot collected4.0%Apple Maps: cited in 3.8% of 836 AI answers about salons and spas (32 answers). Not collected by Grades.com (measured only).Apple Mapsnot collected3.8%Yelp: cited in 48.0% of 836 AI answers about salons and spas (401 answers). Collected by Grades.com.Yelp48.0%Google Business Profile: cited in 12.6% of 836 AI answers about salons and spas (105 answers). Collected by Grades.com.Google Business Profile12.6%Tripadvisor: cited in 10.5% of 836 AI answers about salons and spas (88 answers). Collected by Grades.com.Tripadvisor10.5%BBB: cited in 10.3% of 836 AI answers about salons and spas (86 answers). Collected by Grades.com.BBB10.3%Fresha: cited in 7.1% of 836 AI answers about salons and spas (59 answers). Collected by Grades.com.Fresha7.1%RealSelf: cited in 7.1% of 836 AI answers about salons and spas (59 answers). Not collected by Grades.com (measured only).RealSelfnot collected7.1%Healthgrades: cited in 6.3% of 836 AI answers about salons and spas (53 answers). Collected by Grades.com.Healthgrades6.3%Zocdoc: cited in 5.0% of 836 AI answers about salons and spas (42 answers). Collected by Grades.com.Zocdoc5.0%Facebook: cited in 4.8% of 836 AI answers about salons and spas (40 answers). Collected by Grades.com.Facebook4.8%Yellow Pages: cited in 4.4% of 836 AI answers about salons and spas (37 answers). Collected by Grades.com.Yellow Pages4.4%Indeed: cited in 4.0% of 836 AI answers about salons and spas (33 answers). Not collected by Grades.com (measured only).Indeednot collected4.0%Apple Maps: cited in 3.8% of 836 AI answers about salons and spas (32 answers). Not collected by Grades.com (measured only).Apple Mapsnot collected3.8%
Share of 836 AI answers about salons and spas (the last 90 days) that cite each site, ranked. 12 of the 13 sites cited in 20 or more answers; the other 1 are in the table.

Which review sites does each AI assistant cite for salons and spas?

ChatGPT cites Google Business Profile most (50% of its answers), Claude cites Yelp most (89% of its answers), Gemini cites BBB most (9% of its answers) and Perplexity cites Yelp most (76% of its answers). Each chart: the share of that assistant's answers about salons and spas that cite the site.

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

ChatGPTn 210 answers
ChatGPT cites Google Business Profile in 50.0% of its answers about salons and spas.Google Business Profile50%ChatGPT cites Yelp in 31.9% of its answers about salons and spas.Yelp32%ChatGPT cites BBB in 19.1% of its answers about salons and spas.BBB19%ChatGPT cites RealSelf in 9.0% of its answers about salons and spas.RealSelfnot collected9%ChatGPT cites Tripadvisor in 9.0% of its answers about salons and spas.Tripadvisor9%
Clauden 195 answers
Claude cites Yelp in 89.2% of its answers about salons and spas.Yelp89%Claude cites Tripadvisor in 25.6% of its answers about salons and spas.Tripadvisor26%Claude cites Facebook in 20.5% of its answers about salons and spas.Facebook21%Claude cites Healthgrades in 19.0% of its answers about salons and spas.Healthgrades19%Claude cites Fresha in 14.9% of its answers about salons and spas.Fresha15%
Geminin 221 answers
Gemini cites BBB in 8.6% of its answers about salons and spas.BBB9%Gemini cites RealSelf in 8.6% of its answers about salons and spas.RealSelfnot collected9%Gemini cites Zocdoc in 7.2% of its answers about salons and spas.Zocdoc7%Gemini cites Fresha in 5.9% of its answers about salons and spas.Fresha6%Gemini cites Yellow Pages in 0.9% of its answers about salons and spas.Yellow Pages<1%
Perplexityn 210 answers
Perplexity cites Yelp in 76.2% of its answers about salons and spas.Yelp76%Perplexity cites Tripadvisor in 9.0% of its answers about salons and spas.Tripadvisor9%Perplexity cites BBB in 8.1% of its answers about salons and spas.BBB8%Perplexity cites Fresha in 7.1% of its answers about salons and spas.Fresha7%Perplexity cites RealSelf in 4.8% of its answers about salons and spas.RealSelfnot collected5%

What this means for a salon or spa

Yelp is the review site AI assistants cite most for salons and spas: 48.0% of 836 answers, ahead of Google Business Profile (12.6%).

Google Business Profile is where most salons and spas already are: 100% of the 129 we checked have a profile there, and AI cites it in 12.6% of answers.

Yelp is cited in 48.0% of answers, yet only 19% of the salons and spas we checked have a profile there.

Yelp is cited in 48.0% of answers, but its rules do not allow asking customers for reviews: claim the profile and reply instead.

Facebook has the biggest audience of these sites: about 3.2B monthly visits (an estimate).

Where do salons and spas get reviews?

Of the salons and spas we checked, 100% have a Google Business Profile, 69% have a Facebook profile and 19% have a Yelp profile (n = 129 businesses).

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

Google Business Profile: 100% of the 129 salons and spas we checked have a profile (129). Typical rating 4.8 for salons and spas. Businesses reply to 63% of reviews of salons and spas.Google Business Profile100%n 129Facebook: 69% of the 129 salons and spas we checked have a profile (89). Typical rating 3.8 for salons and spas. Businesses reply to 0% of reviews across all industries.Facebook69%n 129Yelp: 19% of the 129 salons and spas we checked have a profile (24). Typical rating 4.0 for salons and spas. Businesses reply to 10% of reviews across all industries.Yelp19%n 129BBB: 12% of the 129 salons and spas we checked have a profile (16). Typical rating 2.7 across all industries. Businesses reply to 38% of reviews across all industries.BBB12%n 129Apple Maps: 9% of the 129 salons and spas we checked have a profile (12).Apple Mapsnot collected9%n 129MerchantCircle: 7% of the 129 salons and spas we checked have a profile (9). Typical rating 4.7 across all industries.MerchantCirclenot collected7%n 129Brownbook: 5% of the 129 salons and spas we checked have a profile (6).Brownbooknot collected5%n 129Healthgrades: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.3 across all industries.Healthgrades4%n 129Tripadvisor: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.4 across all industries. Businesses reply to 71% of reviews across all industries.Tripadvisor4%n 129WebMD Care: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.5 across all industries.WebMD Care4%n 129Google Business Profile: 100% of the 129 salons and spas we checked have a profile (129). Typical rating 4.8 for salons and spas. Businesses reply to 63% of reviews of salons and spas.Google Business Profile100%Facebook: 69% of the 129 salons and spas we checked have a profile (89). Typical rating 3.8 for salons and spas. Businesses reply to 0% of reviews across all industries.Facebook69%Yelp: 19% of the 129 salons and spas we checked have a profile (24). Typical rating 4.0 for salons and spas. Businesses reply to 10% of reviews across all industries.Yelp19%BBB: 12% of the 129 salons and spas we checked have a profile (16). Typical rating 2.7 across all industries. Businesses reply to 38% of reviews across all industries.BBB12%Apple Maps: 9% of the 129 salons and spas we checked have a profile (12).Apple Mapsnot collected9%MerchantCircle: 7% of the 129 salons and spas we checked have a profile (9). Typical rating 4.7 across all industries.MerchantCirclenot collected7%Brownbook: 5% of the 129 salons and spas we checked have a profile (6).Brownbooknot collected5%Healthgrades: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.3 across all industries.Healthgrades4%Tripadvisor: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.4 across all industries. Businesses reply to 71% of reviews across all industries.Tripadvisor4%WebMD Care: 4% of the 129 salons and spas we checked have a profile (5). Typical rating 4.5 across all industries.WebMD Care4%
Share of the salons and spas we checked with a profile on each site, 0 to 100%. n = businesses checked.

The full ranking

See all 13 sites cited in 20 or more answers, in a table

Check mark = Grades.com collects reviews from this site. Others are measured only.

AI citation share: the share of the 836 AI answers about salons and spas that cite the site. Sites cited in fewer than 20 of these answers are left out.Has a profile: salons and spas we checked with a profile on the site. Collected = Grades.com pulls reviews from this site. Site reach: estimated monthly organic search visits to the site's domain (DataForSEO Labs, Ahrefs Domain Rating, October 2026).

Frequently asked questions

Which review site do AI assistants cite most for salons and spas?

Yelp is cited in 48.0% of 836 AI answers about salons and spas, ahead of Google Business Profile (12.6%) and Tripadvisor (10.5%).

Do salons and spas need Yelp?

Yelp ranks #1 of 13 for salons and spas: AI assistants cite it in 48.0% of 836 answers about salons and spas, against 43.4% of all answers. 19% of the salons and spas we checked have a profile there (n = 129). Grades.com collects Yelp reviews.

Which review sites does Grades.com collect for salons and spas?

Of the 44 review sites cited in AI answers about salons and spas, Grades.com collects reviews from 23, among them Yelp, Google Business Profile, Tripadvisor, BBB, Fresha and Healthgrades.

Which review site is easiest for salons and spas to get reviews on?

Of the review sites cited for salons and spas, Google Business Profile is the one cited most (12.6% of AI answers) whose own rules let anyone leave a review, let the business send a direct review link, and allow asking customers for reviews. Yelp does not allow asking.

What is AI citation share?

The share of AI answers that cite a review site. Here it is counted over 836 answers about salons and spas from ChatGPT, Claude, Gemini and Perplexity in the last 90 days: Yelp is cited in 401 of them, a 48.0% share.

More for salons and spas

About the numbers

  1. The three words this page uses: collected = Grades.com pulls reviews from the site (54 review sites in all); measured = every review site the AI answers cited, across all industries (109 sites); cited for salons and spas = the measured sites that appeared in at least one of the 836 answers about salons and spas (44 sites).
  2. Data window: Aug 1 to Oct 30, 2026 (90 days), October 2026 edition, data as of October 30, 2026.
  3. AI citation share: answers citing the site divided by the 836 AI answers about salons and spas (businesses in the "Beauty & Spas" category of the Grades.com directory), from ChatGPT, Claude, Gemini and Perplexity. The chart and the table rank the sites cited in 20 or more of these answers. Search-result and help pages on a review site are not counted.
  4. Has a profile: the share of the salons and spas we checked with a profile on the site (n = businesses checked).
  5. Picks: most cited by AI = highest citation share; easiest to get reviews = the site cited most whose own rules let anyone review, let the business send a direct review link and allow asking (from its guide; never Yelp, which does not allow asking); most replies from businesses = highest share of reviews with a business reply, across all industries, shown with at least 100 reviews checked. A pick the data cannot support is left out.
  6. Start with these three: the sites cited most for salons and spas that Grades.com collects, one per site Grades.com connects. A site that shows another site's reviews is covered by connecting that site.
  7. Site reach: estimated monthly organic search visits to the site's domain (DataForSEO Labs, Ahrefs Domain Rating, October 2026); an estimate for the whole domain, not a figure published by the site, and the same in every industry.

How these numbers are collected: how we measure.

Track the review sites that matter for salons and spas

Grades.com collects your reviews from Yelp, Google Business Profile, Tripadvisor and more, drafts replies for you to approve, and shows what AI assistants say about your business.