Review Sites Index · October 2026 edition

Best review sites for travel and recreation businesses in 2026

400 AI answers about travel and recreation businesses cited 29 review sites. Grades.com collects reviews from 14 of them. Answers from the last 90 days (Aug 1 to Oct 30, 2026).

  • 400 AI answers about travel and recreation businesses
  • 29 review sites cited for travel and recreation businesses
  • Grades.com collects reviews from 14 of them

Picks for travel and recreation businesses

  • Most cited by AI
    Tripadvisor

    58.0% of 400 AI answers about travel and recreation businesses

    The site AI assistants name most often when people ask about travel and recreation businesses.

    Tripadvisor guide
  • Most visited
    Google Business Profile

    1.7B est. monthly organic visits

    The biggest audience of the sites cited for travel and recreation businesses (an estimate for the whole site).

    Google Business Profile guide
  • Easiest to get reviews
    Tripadvisor

    58.0% of AI answers about travel and recreation businesses cite it

    Anyone can leave a review, you can send a direct review link, and its rules allow asking.

    Tripadvisor guide
  • Most replies from businesses
    Tripadvisor

    76% of reviews of travel and recreation businesses get a reply

    Businesses reply here more often than on the other sites cited, so customers expect an answer.

    Tripadvisor guide

Start with these three

The three most-cited review sites for travel and recreation businesses that Grades.com collects today.

Yelp

#2 by AI citations for travel and recreation businesses Collected

44.3% of 400 AI answers about travel and recreation businesses cite it

Assistants citing it
3 of 4
Has a profile
13% of 101 travel and recreation businesses checked
Asking for reviews
Not allowed
Site reach
1.3B est. monthly visits
Connect Yelp in Grades.com

Which review sites matter most for travel and recreation businesses?

By AI citation share, the top review sites for travel and recreation businesses are Tripadvisor (58.0%), Yelp (44.3%) and Expedia (12.5%), out of 400 AI answers about travel and recreation businesses. 7 sites are cited in at least 20 of those answers.

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

Tripadvisor: cited in 58.0% of 400 AI answers about travel and recreation businesses (232 answers). Collected by Grades.com.Tripadvisor58.0%Yelp: cited in 44.3% of 400 AI answers about travel and recreation businesses (177 answers). Collected by Grades.com.Yelp44.3%Expedia: cited in 12.5% of 400 AI answers about travel and recreation businesses (50 answers). Collected by Grades.com.Expedia12.5%Booking.com: cited in 10.0% of 400 AI answers about travel and recreation businesses (40 answers). Collected by Grades.com.Booking.com10.0%Google Business Profile: cited in 10.0% of 400 AI answers about travel and recreation businesses (40 answers). Collected by Grades.com.Google Business Profile10.0%Apple Maps: cited in 7.5% of 400 AI answers about travel and recreation businesses (30 answers). Not collected by Grades.com (measured only).Apple Mapsnot collected7.5%WeddingWire: cited in 5.5% of 400 AI answers about travel and recreation businesses (22 answers). Not collected by Grades.com (measured only).WeddingWirenot collected5.5%Tripadvisor: cited in 58.0% of 400 AI answers about travel and recreation businesses (232 answers). Collected by Grades.com.Tripadvisor58.0%Yelp: cited in 44.3% of 400 AI answers about travel and recreation businesses (177 answers). Collected by Grades.com.Yelp44.3%Expedia: cited in 12.5% of 400 AI answers about travel and recreation businesses (50 answers). Collected by Grades.com.Expedia12.5%Booking.com: cited in 10.0% of 400 AI answers about travel and recreation businesses (40 answers). Collected by Grades.com.Booking.com10.0%Google Business Profile: cited in 10.0% of 400 AI answers about travel and recreation businesses (40 answers). Collected by Grades.com.Google Business Profile10.0%Apple Maps: cited in 7.5% of 400 AI answers about travel and recreation businesses (30 answers). Not collected by Grades.com (measured only).Apple Mapsnot collected7.5%WeddingWire: cited in 5.5% of 400 AI answers about travel and recreation businesses (22 answers). Not collected by Grades.com (measured only).WeddingWirenot collected5.5%
Share of 400 AI answers about travel and recreation businesses (the last 90 days) that cite each site, ranked. Sites cited in 20 or more answers.

Which review sites does each AI assistant cite for travel and recreation businesses?

ChatGPT cites Tripadvisor most (80% of its answers), Claude cites Tripadvisor most (75% of its answers), Gemini cites Expedia most (10% of its answers) and Perplexity cites Yelp most (86% of its answers). Each chart: the share of that assistant's answers about travel and recreation businesses that cite the site.

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

ChatGPTn 112 answers
ChatGPT cites Tripadvisor in 80.4% of its answers about travel and recreation businesses.Tripadvisor80%ChatGPT cites Google Business Profile in 35.7% of its answers about travel and recreation businesses.Google Business Profile36%ChatGPT cites Expedia in 18.8% of its answers about travel and recreation businesses.Expedia19%ChatGPT cites Yelp in 18.8% of its answers about travel and recreation businesses.Yelp19%ChatGPT cites Booking.com in 17.9% of its answers about travel and recreation businesses.Booking.com18%
Clauden 80 answers
Claude cites Tripadvisor in 75.0% of its answers about travel and recreation businesses.Tripadvisor75%Claude cites Yelp in 75.0% of its answers about travel and recreation businesses.Yelp75%Claude cites Apple Maps in 16.3% of its answers about travel and recreation businesses.Apple Mapsnot collected16%Claude cites Booking.com in 8.8% of its answers about travel and recreation businesses.Booking.com9%Claude cites WeddingWire in 6.3% of its answers about travel and recreation businesses.WeddingWirenot collected6%
Geminin 96 answers
Gemini cites Booking.com in 10.4% of its answers about travel and recreation businesses.Booking.com10%Gemini cites Expedia in 10.4% of its answers about travel and recreation businesses.Expedia10%Gemini cites WeddingWire in 6.3% of its answers about travel and recreation businesses.WeddingWirenot collected6%Gemini cites Apple Maps in 0% of its answers about travel and recreation businesses.Apple Mapsnot collected0%Gemini cites Google Business Profile in 0% of its answers about travel and recreation businesses.Google Business Profile0%
Perplexityn 112 answers
Perplexity cites Yelp in 85.7% of its answers about travel and recreation businesses.Yelp86%Perplexity cites Tripadvisor in 73.2% of its answers about travel and recreation businesses.Tripadvisor73%Perplexity cites Expedia in 16.1% of its answers about travel and recreation businesses.Expedia16%Perplexity cites Apple Maps in 15.2% of its answers about travel and recreation businesses.Apple Mapsnot collected15%Perplexity cites WeddingWire in 6.3% of its answers about travel and recreation businesses.WeddingWirenot collected6%

What this means for a travel business

Tripadvisor is the review site AI assistants cite most for travel and recreation businesses: 58.0% of 400 answers, ahead of Yelp (44.3%).

Google Business Profile is where most travel and recreation businesses already are: 100% of the 101 we checked have a profile there, and AI cites it in 10.0% of answers.

Yelp is cited in 44.3% of answers, yet only 13% of the travel and recreation businesses we checked have a profile there.

Yelp is cited in 44.3% of answers, but its rules do not allow asking customers for reviews: claim the profile and reply instead.

Google Business Profile has the biggest audience of these sites: about 1.7B monthly visits (an estimate).

Where do travel and recreation businesses get reviews?

Of the travel and recreation businesses we checked, 100% have a Google Business Profile, 83% have a Facebook profile and 43% have a Tripadvisor profile (n = 101 businesses).

Check mark = Grades.com collects reviews from this site. Others are measured only.collectednot collected

Google Business Profile: 100% of the 101 travel and recreation businesses we checked have a profile (101). Typical rating 4.7 for travel and recreation businesses. Businesses reply to 52% of reviews of travel and recreation businesses.Google Business Profile100%n 101Facebook: 83% of the 101 travel and recreation businesses we checked have a profile (84). Typical rating 4.2 for travel and recreation businesses. Businesses reply to 0% of reviews of travel and recreation businesses.Facebook83%n 101Tripadvisor: 43% of the 101 travel and recreation businesses we checked have a profile (43). Typical rating 4.6 for travel and recreation businesses. Businesses reply to 76% of reviews of travel and recreation businesses.Tripadvisor43%n 101Apple Maps: 17% of the 101 travel and recreation businesses we checked have a profile (17).Apple Mapsnot collected17%n 101Yelp: 13% of the 101 travel and recreation businesses we checked have a profile (13). Typical rating 3.5 for travel and recreation businesses. Businesses reply to 10% of reviews across all industries.Yelp13%n 101BBB: 12% of the 101 travel and recreation businesses we checked have a profile (12). Typical rating 2.7 across all industries. Businesses reply to 38% of reviews across all industries.BBB12%n 101Expedia: 9% of the 101 travel and recreation businesses we checked have a profile (9). Typical rating 4.4 for travel and recreation businesses. Businesses reply to 76% of reviews of travel and recreation businesses.Expedia9%n 101Booking.com: 8% of the 101 travel and recreation businesses we checked have a profile (8). Typical rating 4.3 for travel and recreation businesses. Businesses reply to 40% of reviews of travel and recreation businesses.Booking.com8%n 101Brownbook: 8% of the 101 travel and recreation businesses we checked have a profile (8).Brownbooknot collected8%n 101Cylex: 7% of the 101 travel and recreation businesses we checked have a profile (7). Typical rating 2.0 across all industries.Cylexnot collected7%n 101Google Business Profile: 100% of the 101 travel and recreation businesses we checked have a profile (101). Typical rating 4.7 for travel and recreation businesses. Businesses reply to 52% of reviews of travel and recreation businesses.Google Business Profile100%Facebook: 83% of the 101 travel and recreation businesses we checked have a profile (84). Typical rating 4.2 for travel and recreation businesses. Businesses reply to 0% of reviews of travel and recreation businesses.Facebook83%Tripadvisor: 43% of the 101 travel and recreation businesses we checked have a profile (43). Typical rating 4.6 for travel and recreation businesses. Businesses reply to 76% of reviews of travel and recreation businesses.Tripadvisor43%Apple Maps: 17% of the 101 travel and recreation businesses we checked have a profile (17).Apple Mapsnot collected17%Yelp: 13% of the 101 travel and recreation businesses we checked have a profile (13). Typical rating 3.5 for travel and recreation businesses. Businesses reply to 10% of reviews across all industries.Yelp13%BBB: 12% of the 101 travel and recreation businesses we checked have a profile (12). Typical rating 2.7 across all industries. Businesses reply to 38% of reviews across all industries.BBB12%Expedia: 9% of the 101 travel and recreation businesses we checked have a profile (9). Typical rating 4.4 for travel and recreation businesses. Businesses reply to 76% of reviews of travel and recreation businesses.Expedia9%Booking.com: 8% of the 101 travel and recreation businesses we checked have a profile (8). Typical rating 4.3 for travel and recreation businesses. Businesses reply to 40% of reviews of travel and recreation businesses.Booking.com8%Brownbook: 8% of the 101 travel and recreation businesses we checked have a profile (8).Brownbooknot collected8%Cylex: 7% of the 101 travel and recreation businesses we checked have a profile (7). Typical rating 2.0 across all industries.Cylexnot collected7%
Share of the travel and recreation businesses we checked with a profile on each site, 0 to 100%. n = businesses checked.

The full ranking

See all 7 sites cited in 20 or more answers, in a table

Check mark = Grades.com collects reviews from this site. Others are measured only.

AI citation share: the share of the 400 AI answers about travel and recreation businesses that cite the site. Sites cited in fewer than 20 of these answers are left out.Has a profile: travel and recreation businesses we checked with a profile on the site. Collected = Grades.com pulls reviews from this site. Site reach: estimated monthly organic search visits to the site's domain (DataForSEO Labs, Ahrefs Domain Rating, October 2026).

Frequently asked questions

Which review site do AI assistants cite most for travel and recreation businesses?

Tripadvisor is cited in 58.0% of 400 AI answers about travel and recreation businesses, ahead of Yelp (44.3%) and Expedia (12.5%).

Do travel and recreation businesses need Yelp?

Yelp ranks #2 of 7 for travel and recreation businesses: AI assistants cite it in 44.3% of 400 answers about travel and recreation businesses, against 43.4% of all answers. 13% of the travel and recreation businesses we checked have a profile there (n = 101). Grades.com collects Yelp reviews.

Which review sites does Grades.com collect for travel and recreation businesses?

Of the 29 review sites cited in AI answers about travel and recreation businesses, Grades.com collects reviews from 14, among them Tripadvisor, Yelp, Expedia, Booking.com and Google Business Profile.

Which review site is easiest for travel and recreation businesses to get reviews on?

Of the review sites cited for travel and recreation businesses, Tripadvisor is the one cited most (58.0% of AI answers) whose own rules let anyone leave a review, let the business send a direct review link, and allow asking customers for reviews. Yelp does not allow asking.

What is AI citation share?

The share of AI answers that cite a review site. Here it is counted over 400 answers about travel and recreation businesses from ChatGPT, Claude, Gemini and Perplexity in the last 90 days: Tripadvisor is cited in 232 of them, a 58.0% share.

More for travel and recreation businesses

About the numbers

  1. The three words this page uses: collected = Grades.com pulls reviews from the site (54 review sites in all); measured = every review site the AI answers cited, across all industries (109 sites); cited for travel and recreation businesses = the measured sites that appeared in at least one of the 400 answers about travel and recreation businesses (29 sites).
  2. Data window: Aug 1 to Oct 30, 2026 (90 days), October 2026 edition, data as of October 30, 2026.
  3. AI citation share: answers citing the site divided by the 400 AI answers about travel and recreation businesses (businesses in the "Travel & Recreation" category of the Grades.com directory), from ChatGPT, Claude, Gemini and Perplexity. The chart and the table rank the sites cited in 20 or more of these answers. Search-result and help pages on a review site are not counted.
  4. Has a profile: the share of the travel and recreation businesses we checked with a profile on the site (n = businesses checked).
  5. Picks: most cited by AI = highest citation share; easiest to get reviews = the site cited most whose own rules let anyone review, let the business send a direct review link and allow asking (from its guide; never Yelp, which does not allow asking); most replies from businesses = highest share of reviews with a business reply, among travel and recreation businesses, shown with at least 100 reviews checked. A pick the data cannot support is left out.
  6. Start with these three: the sites cited most for travel and recreation businesses that Grades.com collects, one per site Grades.com connects. A site that shows another site's reviews is covered by connecting that site.
  7. Site reach: estimated monthly organic search visits to the site's domain (DataForSEO Labs, Ahrefs Domain Rating, October 2026); an estimate for the whole domain, not a figure published by the site, and the same in every industry.

How these numbers are collected: how we measure.

Track the review sites that matter for travel and recreation businesses

Grades.com collects your reviews from Tripadvisor, Yelp, Expedia and more, drafts replies for you to approve, and shows what AI assistants say about your business.