PissedConsumer Review Guide

Who uses PissedConsumer

Consumers who want to complain about or research a company, and companies that want to see and answer those complaints. PissedConsumer earns money from its paid business plans, so a company that wants more than public responses will be offered a subscription.

Claim your profile

1. Use the 'Claim your company profile' option on PissedConsumer's business solutions page, or start the 14-day free trial from the same page.
2. Fill in your first and last name, email, company name, job title and payment card details. The card is for verification; the trial itself is free.
3. Use a corporate email address. A personal address can add time because the team has to confirm you are an authorized representative.
4. Verification takes one to five working days. You then get an activation email, and your company profile and your responses show a verification badge.
5. To open your account, log in with your PissedConsumer credentials, click your profile icon at the top right and choose 'Business Profile'.

Official guidelines: pissedconsumer.com

Replying to reviews

In the business account, open the Customer Support tab, then Reviews. Select the review, click 'Public Response' and write your answer. It appears with the review on the site and the reviewer is notified automatically. PissedConsumer says responding is free, in any number and at any time, and that responses from a verified business count toward the company rating.

• You can also reply in the comment thread under a review, but PissedConsumer says this is less effective because the reply can get lost among other comments. Web addresses, phone numbers and email addresses in comments are masked.
• Depending on the plan, a company may be able to verify reviews, switch off comments on specific reviews, or delete reviews.
• Paid plans add real-time review alerts, reviewer contact information and a weekly report. Gold places the company response above the review text.
• PissedConsumer does not normally let companies remove reviews unless the review is found to be fake. It tells companies to resolve the issue with the customer, who may then update the original review.

Official guidelines: pissedconsumer.com

Review rules

In our own words. The official page is the rule that applies.

• Reviews must be the author's own, firsthand experience, and every reviewer certifies that the review is truthful. Anonymous reviews are allowed.
• Reviews that are defamatory, obscene, threatening, hateful, spam, duplicated or fraudulent break the Terms of Use and are removed by moderators.
• Every post is screened by automated systems for fake, spam and bot patterns, and then by human moderators. PissedConsumer says it has zero tolerance for fake reviews.
• Reviewers who confirm their contact details by email or code get a Verified Reviewer badge, and those who attach proof of purchase get a Verified Buyer badge.
• A reviewer can edit or delete their own post at any time. Attached photos and video are checked for personal information.

Official guidelines: pissedconsumer.com

Reporting a review

PissedConsumer's own process, step by step.

1. Anyone can report a review for promotional content, offensive material, posting about the wrong business or duplication. Moderators assess each report and remove the post if it breaks the rules.
2. PissedConsumer's help center does not describe a separate report form for companies; the site says reports go to moderators.
3. The Legitimacy Verification Program (LVP) is a dispute process in which an independent attorney reads the complaint and the author's answer and decides whether the review breaks the Terms of Use. The decision rests on those papers alone and is final.
4. The LVP carries a fee for the arbitration costs, is limited in how often and for how many reviews it can be used, and PissedConsumer says it does not guarantee removal.
5. Other routes PissedConsumer lists are the reviewer's own edit or deletion (sometimes with a notarized letter) and a valid court order.
6. PissedConsumer says it does not remove reviews for payment.

Official guidelines: pissedconsumer.com

Tips

• Answer complaints publicly and calmly, with facts and what you did to fix the problem.
• Contact the customer and fix the issue first; PissedConsumer expects the reviewer to be the one to update or withdraw the review.
• Report a review only for a concrete rule break such as a fake review, spam or the wrong company.
• Check current plan prices on PissedConsumer before you pay; the pages we read disagree on them.