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Grades.com vs GatherUp

GatherUp sells “AI-powered reputation management and defense”: review requests, monitoring, replies, listings and a Review Defense service for fake reviews.² Grades.com brings your reviews from 54 sites into one inbox, drafts every reply in your voice, gives you a public grade and checks what ChatGPT, Perplexity, Gemini and Claude say about you.

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Facts about GatherUp come from its own website, read on October 30, 2026. Each one links to its source below.

The short version

Pick GatherUp if

you want review requests, surveys, listings and a service that disputes fake or policy-violating reviews from one vendor, and you like a month-to-month option.

Where GatherUp goes further

Review Defense: legitimacy scores for Google reviews and automated disputes of policy-violating reviews¹³
Listings Management across 150+ directories¹
Net Promoter Score and surveys, plus promotional SMS campaigns¹⁴
A Transparency Certificate program with a badge and directory listing for approved businesses¹

Pick Grades.com if

reviews are the job: reviews from 54 sites in one inbox, replies drafted in your voice, and what four AI assistants say about you.

What Grades.com does not do

No texting inbox, web chat, phones, missed-call text-back or payments
No listings management or customer surveys
Review request campaigns are on Premium only

Feature by feature

Grades.com’s side is the product today. GatherUp’s side is what its own pages say, with a source for each fact.

Feature	Grades.com	GatherUp
Published prices	YesYes. Starter $29 a month per location, Pro $149 and Premium $399 a month per business.	Yes$99 a month for one location, or $60 a month per location for 2 to 10 locations, billed annually. Month to month is $124 and $75.¹
Billing and contract	YesMonthly, no contract. Yearly billing is optional and gives two months free.	Month to month with no annual commitment, or an annual plan paid upfront or monthly. “Annual plans require a full-year commitment, regardless of how you pay.” Review Defense is annual only.¹
Free trial	Yes14 days of Pro, no card needed.	Yes14 days, no card required.¹
Review sites monitored	Yes54 sites. Google on Starter, all 54 on Pro and Premium.	“more than 100 sites,” including Google, Facebook, Glassdoor, OpenTable and Indeed. You can reply on supported Google, Facebook and first-party reviews.⁴
AI reply drafts	YesEvery plan. 10 a month on Starter, up to 50 per location on Pro. Unlimited AI drafts on Premium.	YesAI-drafted replies: Suggested Reply by email, SmartReply on demand, and editable drafts.⁴
Replies posted for you	PartlyPremium, where a site allows it. Hard reviews wait for you.	PartlyAutoReply publishes replies to qualifying positive reviews on Google and Facebook. “Negative reviews are never answered automatically.”³⁴
Review generation	PartlyA review page and QR code that show every site, on every plan. Email campaigns on Premium (text messages coming soon).	YesEmail and SMS review requests with reminders, QR codes, and requests triggered from your CRM or POS.¹⁴
What AI assistants say about you	YesChatGPT, Perplexity, Gemini and Claude. Monthly on Starter, weekly on Pro, daily with alerts on Premium.	Not foundNot found. Its AI page covers helping businesses get recommended by AI, not reporting what AI assistants say.
Competitor tracking	PartlyCompetitor Map on Premium. Who AI names next to you, ranked.	PartlyReview Defense plans analyze the reviews of up to 6 (Illuminate) or 15 (Integrity) local competitors.¹⁶
Public grade, awards and badges	YesA Grades.com Score from A+ to F on reviews.grades.com, seasonal awards and badges for your website.	PartlyA Transparency Certificate badge and directory listing if approved, plus review widgets and a badge. No public score found.¹
API and MCP server	YesREST API and MCP server on every plan.	PartlyREST API, webhooks and Zapier. An MCP server is listed as “Coming soon.”¹⁵
Texting, web chat, phones or payments	NoNot offered.	PartlySMS review requests and promotional SMS campaigns. Web chat, phones and payments not found.⁴
Listings management	NoNot offered.	YesListings Management at $40 a month per location, to 150+ directories.¹
Customer surveys	NoNot offered.	YesNet Promoter Score and surveys.¹⁴

Not found means the GatherUp pages we read on October 30, 2026 did not describe it. It may still be offered: ask GatherUp. Numbers point to the sources at the end of this page.

Pricing side by side

Prices as each company publishes them, on October 30, 2026.

Grades.com

Starter$29 a month per location
Pro$149 a month, first location included
Premium$399 a month, first location included

Pro and Premium add a charge per extra location, lower from location 21 and 101. Monthly with no contract, or yearly with two months free. 14-day free trial of Pro, no card needed.

Compare Grades.com plans →

GatherUp

Reputation Management is $99 a month for one location, or $60 a month per location for 2 to 10 locations (lower per-location rates at 11 and more), billed annually. The month-to-month rates on the same page are $124 and $75. Agency pricing is custom.¹

Review Defense is $45, $125 or $300 a month per location (Reveal, Illuminate, Integrity), billed annually, and Listings Management is $40 a month per location. Both are separate from the Reputation Management plans.¹

There is a free trial of 14 days with no card. Reputation Management can be month to month; annual plans are a full-year commitment however you pay, and Review Defense is annual only.¹

AI answers

What AI says about you

More customers ask an AI assistant before they choose a business. Grades.com asks too, on every plan.

ChatGPT
Perplexity
Gemini
Claude

Whether each one mentions you, and in what tone
The ratings it quotes, checked against your real ones
The review sites its answers lean on
Monthly on Starter, weekly on Pro, daily with alerts on Premium

More about AI Reputation →

GatherUp

We found no feature on the GatherUp pages we read that reports what AI assistants say about a business. Its AI page covers drafting replies and strengthening the signals AI draws on.³

Frequently asked questions

Is Grades.com an alternative to GatherUp?

For reviews, yes: reviews from 54 sites in one inbox, reply drafts in your voice, a public grade and what four AI assistants say about you. Grades.com does not do surveys, listings management or a fake-review dispute service, so if you need those, GatherUp covers more.

How much does GatherUp cost?

GatherUp lists Reputation Management at $99 a month for one location and $60 a month per location for 2 to 10 locations, billed annually, with Review Defense and Listings Management priced separately (read on October 30, 2026). Grades.com costs $29 a month per location on Starter, $149 a month on Pro and $399 a month on Premium.

Does GatherUp have a contract?

GatherUp offers month-to-month billing for Reputation Management and Listings Management, and annual plans that are a full-year commitment however you pay; Review Defense is annual only (read on October 30, 2026). Grades.com bills monthly with no contract, or yearly with two months free.

Where do the facts about GatherUp come from?

From GatherUp’s own website, read on October 30, 2026. Each fact links to its page in the sources below. Products and prices change, so check those pages before you decide.

What does Grades.com not do?

Grades.com does not offer a texting inbox, web chat, phones, missed-call text-back, payments, listings management or customer surveys.

Sources

GatherUp pricing gatherup.com/pricing, read October 30, 2026
GatherUp home gatherup.com, read October 30, 2026
GatherUp AI gatherup.com/ai, read October 30, 2026
GatherUp reputation management features gatherup.com/solutions, read October 30, 2026
GatherUp integrations gatherup.com/solutions/integrations, read October 30, 2026
GatherUp Review Defense gatherup.com/solutions/review-defense, read October 30, 2026

Grades.com facts come from our pricing page and the product as of October 30, 2026. GatherUp is a trademark of its owner. Grades.com is not affiliated with GatherUp. Compare Grades.com with other review tools.

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